Prada, 1913, founded the first boutique. In 1978, the history of the famous brand is endowed with new elements and vitality. Miuccia (Mario prada granddaughter) and then has rich experience in production of luxury products Patrizio Bertelli established business partner relationship. In the 1970s, the fashion circle environment change Prada nearly is on the verge of bankruptcy. Moncler jackets In 1978, with her husband Miuccia Patrizio Bertelli common over and lead to new Prada Prada milestones. Gucci shoes Miuccia as chief designer, through her Prada talent fashion talent constantly deducing the challenge and innovation. And Patrizio · Bertelli, a creative entrepreneurial, not only established Prada worldwide product distribution channels and batch production system, NFL jerseys also cleverly Prada
The formation of the brand idea and the modern advanced technology perfect union.
In fact, Miuccia over Europe is still spread in Prada small sign. This from generation to generation family without a breakthrough, innovation and easy to fall. Miuccia search and traditional leather different material, through many new attempt, use material from air parachute found nylon fabric, with light, durable, "as the foundation, and black nylon bag" a gun and red.
In the 1990s, with the slogan "-" is the minimalism arises at the historic moment, Jordan shoes but with a simple Prada and uniform design with the tide of aesthetics just coincide. In 1993, Prada shoes with male launch qiu men between men and women, a series of division and accessories become popular contracted with contemporary fashionable pursuit of the best model. During the late 1990s, recreational sports agitation fever, Prada, Sport series launched Prada concurrently with the popular design, Christian louboutin shoes function caused by a tornado. After 20 years of hard work and struggle, the brand constantly development and evolution. Through the Miuccia and Patrizio Bertelli tacit cooperation, from a small, Prada has become the family business world top luxury brand. Nowadays, there are direct management of 166 home Prada and Miu Miu boutiques in major cities worldwide distribution and tourist attractions. Located in Hong Kong zhonghuan calendar mountain building shop is the first 170 inn Prada. These "virescent boutique" with its unique design with a functional and elegant temperament, the perfect foil Prada excellent products. Recently, Prada Epicenters flagship store, set, shopping is unique style and cultural fusion of new attempt.
At present, Prada group has Prada, Jil Sander, plays well, 's, Puma shoes Helmut Genny and Car as the most prestigious graduate international brand, and it also has the sole licensing Miu Miu brand. All the products under Prada group of processing production are from Italy Tuscany area in this region, Prada Spa jurisdiction is recognized as the highest end leather shoes and production process and technology. For mass production of high quality of the products, Prada requirements for quality does not lax, never compromise view has become Prada enterprise concept.